Hey! On Thursday, June 25, we’ll be livestreaming our inaugural (and hopefully final) Milwaukee Record Virtual Summer Festival! Tune in to our Facebook page from noon until 8 p.m. for a day’s worth of music, sports and games, comedy, summer-related fun, summer-related mayhem, and (virtual) FIREWORKS. Will it be a satisfying substitute for the real thing? Of course not, but at least it’s something.

Here’s the schedule, which we think is pretty locked-in but don’t hold us to that. The Brady Street BID is the presenting sponsor; other sponsors are listed under their respective hours. We’ll be posting artists’ info (Bandcamp, PayPal, Venmo, etc.) in the comments during the stream. We’ll also have a list of vital local organizations that you should support (Black Leaders Organizing for Communities, Love on Black Women, Milwaukee Freedom Fund) on our website on Thursday. See you then!

12 – 1 p.m.
(Brady Street BID)

• Introduction from Milwaukee Record
• Message from Ted Perry from FOX 6
• History of Locust Street Festival Beer Run with Ald. Nik Kovac

New video performances from…

Nile
Lauryl Sulfate & Her Ladies Of Leisure
Next Paperback Hero
Buffalo Gospel
SistaStrings
Nik from Flat Teeth

1 – 2 p.m.
(Brady Street BID, Honeypie, SmallPie, Palomino)

• Dramatic Reading Tribute to Da Crusher
• Milwaukee Record Festy Feud part 1
• Message from Dori from 88Nine Radio Milwaukee
• Wild City nature show
• Message from Leaders Igniting Transformation

New video performances from…

Evan from Milwaukee Polka Riot
The Unitaskers
LUXI
Guerrilla Ghost
Brett Newski & The No Tomorrow
Brief Candles
Matthew Davies

2 – 3 p.m.
(Brady Street BID, Lakefront Brewery)

• Bill Odbert and the history of the Brady Street Festival
• Milwaukee Record Festy Feud part 2
• Message from the Saturday Afternoon Boogie Bang on WMSE

New video performances from…

REYNA
Rio Turbo
Bob Piggins
B~Free & Quinten Farr
Devil Met Contention

3 – 4 p.m.
(Brady Street BID, Transfer Pizzeria, Cafe Corazon)

• Poetry reading from Caleb Westphal
• Festival Food Draft
• Cover Band Theater

New video performances from…

Fuzzysurf
Two Tones
Allen Cote
Weird Storm
The Nameless And Fameless
Fudgy

4 – 5 p.m.
(Brady Street BID, Crafty Cow)

• The Great Milwaukee Record Sausage Race
• Message from Charlie Berens
• NBA Jam!
• Miller Park memories with Rick Katschke
• Milwaukee Record Office Mini Golf
• Jarts!
• Burnin’ Stuff

New video performances from…

Pete Freeman
Mark Waldoch & The Hallelujah Ward
Dramatic Lovers
Zed Kenzo

5 – 6 p.m.
(Brady Street BID, Mystery Room, Swinney & Associates)

• Message from Adler from FM 102/1
• Summerfest Skyglider Ride
• From The Archives: Pre-Recorded/Taped Music

New video performances from…

Johanna Rose & Chauntee Ross
The Beat Index
Dead Horses
9 a.m.
Paper Holland

6 – 7 p.m.
(Brady Street BID, Two Rivers Snowfest)

• Josh Gets A Haircut
• The Roast Of Milwaukee

New video performances from…

The Fainting Room
Ben Harold & The Rising
North Breese
Dirty Dancing

7 – 8 p.m.
(Brady Street BID)

• 6-Pack Draft
• Fireworks!

Sign-off video performance from…

1895 Robot Breakdancing Union