Remember those special Nike MLB City Connect uniforms? You know, those special city-celebrating uniforms that Major League Baseball teams have worn during select games for the past few years? Well, the Milwaukee Brewers have a new one for 2026, and it stretches the definition of “city.”
Yes, the Brewers’ 2026 City Connect uniform is the state-celebrating “Wisco.” According to a press release, “led with a brilliant blue, the new design pops on the field and is packed with meaningful design elements that tells the story of Wisconsin.”
So yeah, let’s argue about it, we guess. Potential topics: the design; the colors; the fact that a City Connect uniform is celebrating an entire state, thus diminishing the city; the fact that no Wisconsinite has ever, ever, ever referred to the state as “Wisco.”
Here’s the Miz:
Photo: Milwaukee Brewers
“Wisconsin is a special place—from its lakes and rivers to its farms, forests and festivals,” says Rick Schlesinger, Brewers President – Business Operations, in the press release. “This uniform is meaningful because it reflects the entire state we represent. It honors our heritage, celebrates our fans across every Wisconsin county and complements the unmatched passion they bring to this team every day.”
The Brewers will debut the uniform Friday, April 10, and wear it during select games. Here are those games:
The new “Wisco” jersey is available for purchase NOW. Oh, and the team is retiring its 2022 City Connect uniform. R.I.P.
And finally, here’s a detailed breakdown of what every color, line, and fishing bobber icon means. And you know what? Forget the arguments. GO BREWERS.
Design Elements Inspired by the State
Developed in collaboration with Nike, the new City Connect uniform blends natural beauty, outdoor culture and timeless tradition into a modern expression of Brewers baseball.
• Base Blue: Inspired by Wisconsin’s endless shorelines, lakes and rivers – from the Milwaukee River to Eagle River to Lake Mendota – symbolizing a state constantly in motion.
• Accent Cream: The cream accent color recalls the sandy shores of inland lakes, beaches of Door County on Lake Michigan and the state’s iconic sandstone bluffs.
• Sunset Gradient: Oranges, yellows and blues flow through the wordmark, sleeve patches and number trims, reflecting beautiful summers and watercolor sunsets across the Northwoods, Lake Michigan’s shoreline and the Driftless Area’s sandstone bluffs.
• Typography & Number Set: The custom “Wisco” wordmark reimagines tradition, blending script influences from the early 20th century American Association Milwaukee Brewers, classic supper clubs and vintage brewery labels.
• Wheat & Barley Braid: Featured on the shoulder sleeve and pant braid, this detail pays homage to Wisconsin’s agricultural roots and the brewing industry that inspired the club’s name.
• Sleeve Patch: A revitalized Barrelman paired with a full Wisconsin state outline highlights Brewers fandom spanning every county while offering a fresh take on an iconic symbol.
• Inside Neck Graphic “Forward”: Wisconsin’s state motto is proudly displayed inside the collar, reinforcing the organization’s commitment to progress while honoring its past.
• Jocktag with Fishing Bobber Icon: A reinvention of the original City Connect grill patch, this new mark combines a bobber and a baseball resting on a Wisconsin lake – celebrating fishing as one of the state’s favorite pastimes.
Photo: Milwaukee Brewers
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