In the latest “not really my thing but still a big ‘get’ for Summerfest” news, crossover star Jelly Roll will headline the American Family Insurance Amphitheater on the final day of Summerfest 2026, Saturday, July 4. It will be Mr. Roll’s first Summerfest appearance. Tyler Hubbard will open.
Tickets go on sale Friday, December 19 at 10 a.m. at Summerfest.com, Ticketmaster.com, or in person at the American Family Insurance Amphitheater box office. Tickets include general day-of-show admission to Summerfest.
Jelly Roll joins a growing list of big names scheduled for the 2026 Big Gig. Ed Sheeran, Post Malone, Muse, David Lee Roth, and others have been previously announced. Garth Brooks, meanwhile, will play two Summerfest “kick-off concerts” June 16 and 17.
Summerfest 2026 is set to run June 18-20, June 25-27, and July 2-4. (Yep, it’s the same Thursday-Saturday deal.) A total of 602,231 folks attended Summerfest 2025—an approximate 8% increase from 2024.
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