Last month, This Is It! asked patrons to redesign its logo. The winning logo will be used next year in honor of TITs’ 50th anniversary, and likely for years to come. After receiving oodles of submissions, Milwaukee’s oldest gay bar has revealed 15 finalists (plus its current logo), and is asking people to vote on their favorite one.
On April 8, the field will be reduced to four options. The winning design will be named at This Is It! on April 11. The artist will win a $500 gift card and the knowledge their work is representing an establishment that’s nothing short of a Wisconsin trailblazer and a Milwaukee institution. Here are the designs.