Last year, Will Rose formally re-introduced himself as Airo Kwil (née Airhytmatic) with Dark Cinema, a full-length that showcased the rapper’s distinct voice and his drumming acumen, which he does simultaneously. Though Rose is just over a year removed from that record’s release and he also keeps busy slapping skins for D’Amato and New Boyz Club, he’s also putting the finishing touches on his next Airo Kwil effort, Best Served Cold.

In preparation of the record’s release, Airo is unveiling the album’s first single, “Run Away Now,” in video form. Directed by Spencer Ortega, the video finds Rose doing away with metaphors and actually trying to topple a wall with his fists, a keyboard, and a glass bottle before eventually finding a passage to a new dimension.

Airo Kwil will play three shows this month: a video release party at Company Brewing Friday, August 5; 88Nine Radio Milwaukee’s 414 Music Live show Thursday, August 18; and a Lunar Series rooftop show at the Milwaukee Athletic Club Friday, August 26. Until then, watch the video for “Run Away Now” below.

About The Author

Co-Founder and Editor

Before co-founding Milwaukee Record, Tyler Maas wrote for virtually every Milwaukee publication (except Wassup! Magazine). He lives in Bay View and enjoys both stuff and things.