Brady Street Business Improvement District Welcomes New Executive Director, Anna Matel Antoine
Milwaukee, WI — The Brady Street Business Improvement District (BID) is excited to announce the appointment of Anna Matel Antoine as its new Executive Director, bringing fresh energy, deep local roots, and a dynamic vision for one of Milwaukee’s most iconic neighborhoods.
A Milwaukee native, Antoine joins the BID with a strong background in tourism, business development, and marketing. Most recently, she served as Tourism Director for the Town of Brookfield, Wisconsin for over five years, where she led initiatives that elevated the community’s profile, strengthened partnerships, and drove visitor engagement.
With a degree in business and marketing and a proven track record of supporting economic growth, Antoine is poised to build on Brady Street’s momentum by championing local businesses, enhancing the district’s unique character, and creating new opportunities for connection and growth.
“Anna will be a phenomenal addition to the Brady Street team,” said Michelle Eigenberger, BID Chairman. “With a fully engaged board of directors, enthusiastic staff, and dedicated business owners, Anna will lead the Brady Street BID in its mission to continue creating a vibrant, safe, and inclusive neighborhood in the heart of Milwaukee’s East Side.”
“I’m incredibly excited to take on this role in a neighborhood that means so much to me,” said Anna Matel Antoine. “Having grown up in Milwaukee, I’ve seen firsthand how special Brady Street is. I’m passionate about helping it continue to thrive by supporting our amazing businesses, attracting visitors, and building an even stronger sense of community.”
Community members, business owners, and media are encouraged to join the BID in welcoming Anna to this new role. Members of the media interested in connecting or learning more about upcoming initiatives are invited to reach out directly using the contact information above.
As Executive Director, Antoine will lead the BID’s strategic initiatives, working closely with business owners, residents, and community partners to enhance economic vitality, promote the district, and ensure Brady Street remains a vibrant destination for years to come.
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