This past Saturday, Milwaukee Record hosted the fifth annual N/A Day at The Cooperage. The 2026 Milwaukee installment of our “Dry January” Beverage Festival featured close to 30 brands sampling more than 60 non-alcoholic products. Over the course the four-hour event, approximately 300 people braved the frigid temps in order to stop by to sip and socialize. It was a great time!

Thanks to all the vendors, sponsors, attendees, and the staff at The Cooperage who made this year’s Milwaukee N/A Day a resounding success. We’ll be back to do it again next January! (And we’ll actually be bringing N/A Day to Madison again on Saturday, January 10 for an installment at The Bur Oak!) If you missed last weekend’s N/A Day—or if you just want to experience it again—you should check out these photos. [All photos by Tyler Maas and Matt Wild]

Want more Milwaukee Record? Subscribe to our free weekly newsletter and/or support us on Patreon.


RELATED ARTICLES

I dropped by ‘What’s Brewing Wisconsin’ to talk about Saturday’s N/A Day at The Cooperage

6 reasons you should go to Saturday’s N/A Day “Dry January” Beverage Festival

Here are the vendor lineups for both of our N/A Day “Dry January” beverage festivals

N/A Day is coming to The Cooperage on January 3 and The Bur Oak in Madison on January 10