Bob-E-Lanes Still Offers Brewers Star Brice Turang Free Bowling for Life (Plus One Guest, Even If It’s a Chicago Cub)
Historic Milwaukee Bowling Alley Responds to Rumblings of Rising Industry Costs by Highlighting Affordable $4 Games, “Kids Bowl Free” Participation, and a Lifetime Pass for Brewers Second Baseman
MILWAUKEE, WI (September 17, 2026) — After hearing rumblings that Milwaukee Brewers second baseman Brice Turang was recently lamenting how expensive bowling has gotten, historic Milwaukee institution Bob-E-Lanes Still has extended an official offer to the standout infielder: Free bowling for life, for himself and a guest.
The open offer comes with two uniquely Milwaukee terms:
• The Brewers Clause: The lifetime pass is active immediately and remains fully operational as long as Turang wears a Brewers uniform. Should baseball take him to another franchise down the road, the perk goes on temporary injured reserve, reactivating in full the moment he officially retires from Major League Baseball.
• The Open-Door Guest Policy: Turang is welcome to bring any friend, family member, or teammate to share the lanes on the house. Management confirmed the guest policy even extends to members of the Chicago Cubs, noting that as an Official Malört Bar, the venue is uniquely qualified to handle cross-border rivals.
Hearing that an elite local athlete was feeling the pinch of modern bowling rates across the country, Bob-E-Lanes Still management took immediate action to keep Turang on the approach while highlighting their own mission to keep the sport accessible for everyday families.
“When word got around that Brice was talking about the rising cost of bowling, we knew Bob-E-Lanes Still had to step up,” said Justin Lockridge, General Manager of Bob-E-Lanes Still. “We are acutely aware of how expensive bowling has become nationwide, which is exactly why we fight hard to keep our everyday rate at just $4 a game and proudly participate in the national Kids Bowl Free program. Bowling is a community tradition, and price should never lock a family or an aspiring bowler out of the lanes.
Brice brings incredible energy to Milwaukee sports, and having a high-profile athlete who genuinely loves tenpin bowling is huge for our neighborhood. Seeing an authentic role model like Brice out on the lanes can drive kids to the sport of bowling when they might never have picked up a ball otherwise.”
Lockridge made sure the terms of the agreement were clearly laid out for the Brewers second baseman:
“He doesn’t have to sign away his future, but the free games are only rolling in Milwaukee while he’s playing for Milwaukee,” added Lockridge. “If another club signs him down the road, his pass goes on the bench during his tenure elsewhere. But the second he hangs up the cleats for good, his lifetime status reactivates in full.
We are also covering lane time and shoe rental for him and a plus-one on every visit. Bring a buddy, bring a family member, bring a teammate. We will even let him bring a Chicago Cub through the front door. We are an Official Malört Bar, so we already know how to deal with visitors from Illinois. Whether you’re turning a double play at American Family Field or drilling the 1-3 pocket at your local lanes, athletic excellence is athletic excellence. A strike is a strike! We’ve got his shoes and lane time waiting whenever he’s ready.”
Turang is invited to stop by Bob-E-Lanes Still at his convenience to claim his VIP credentials, test out the lane oil, and roll a few frames with local southside bowlers.
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