“There’s no hippocratic oath in the punditry biz / When no one is a doctor, then everyone is!”
That’s a key line in “Everyone’s A Doctor,” a standout track from IfIHadAHiFi‘s new EP Paws In The Bacon Grease. The veteran Milwaukee noise-rock outfit doesn’t mince words in the song: we’re living in a post-truth world where cynical bullshit artists pump figurative (and literal) poison into the brains of brain-rotted dupes who have been trained to ignore facts in favor of “doing their own research.” It’s not quite a post-apocalyptic Mad Max hellscape, but it’s close.
But what if it was a post-apocalyptic Mad Max hellscape, and what if the palindrome-happy members of IfIHadAHiFi (DrAwkward, MrAlarm, RevEver, YaleDelay) were traveling snake oil salesmen hawking their latest “miracle cure” out of the back of their (death) van? That’s the premise of the terrific new video for “Everyone’s A Doctor,” directed by Ashley Altadonna of Tall Lady Productions. Step right up, suckers!
It’s been a busy couple of months for The HiFi. Paws In The Bacon Grease was released in October, and another EP, Night Vision Creeps, is due this Friday. The group’s next Milwaukee show is Friday, November 14 at the Uptowner, where they’ll be joined by Ghost Cuts and The Dire. The following night, IfIHadAHiFi will play Green Bay UFO Museum Gift Shop and Records with FishFood and Matt Nast.
“The clip pokes fun at anti-medicine charlatans who encourage people to ‘do your own research’ on YouTube,” the band says of the “Everyone’s A Doctor” video. “Ironically, the video is hosted on YouTube. No ethical consumption under capitalism, etc.” Sigh.
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