As part of a coordinated media blitz the likes of which haven’t been seen since the International Clown Hall of Fame announced it was leaving the basement of the Grand Ave., Milwaukee Record founders Matt Wild and Tyler Maas dropped by WUWM’s Lake Effect to chat with host Bonnie North. Among the topics discussed: new websites, critical writing, “hating,” lonely shut-ins, Mr. Wizard, corn starch, and hitting Milwaukee with a giant wooden spoon. Thanks to WUWM for having us!

You can listen to the show here. (Our segment begins at the 22:25 mark.)

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